How web3 changes the Friction Layers model, increasing interface variance, and why this matters

November 2020

Our maniacal quest to reduce friction, and where we go from here

June 2020

TNM memo #1: global niches and fractal pop culture
A memo on brand planning and design in a time of magical thinking
A brief reflection on a troubling, enlightening week

May 2020

Or, strategies built for authenticity, audiences, and intersections
Software with soul, software that sells
In lockdown, how can you set your mind, and your ambition, free?

April 2020

What gaming, social media, and productivity in the "new normal" tell us about the next wave of software
Hi friends ✌️ If this has hit your inbox, you signed up for the Vivid & Vague email list at some point. Maybe you read the book. However you got here…