Vivid & Vague | Marc Geffen | Substack

The Next Usability Frontier

How web3 changes the Friction Layers model, increasing interface variance, and why this matters

Apr 4, 2022 •

Friction Layers

Our maniacal quest to reduce friction, and where we go from here

Nov 12, 2020 •

The New Mainstream, A Series

TNM memo #1: global niches and fractal pop culture

Jun 25, 2020 •

Consumer sentiment: Weird

A memo on brand planning and design in a time of magical thinking

Jun 12, 2020 •

Provocative conversations, violence, and awakening

A brief reflection on a troubling, enlightening week

Jun 5, 2020 •

Worldconnectors & the new mainstream

Or, strategies built for authenticity, audiences, and intersections

May 28, 2020 •

Commercial Artware

Software with soul, software that sells

May 19, 2020 •

Resisting Safe Mode

In lockdown, how can you set your mind, and your ambition, free?

May 8, 2020 •

Vivid & Vague

Vivid & Vague

Practical philosophy for people building and contemplating technology.

Vivid & Vague

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